Our Team
The headline on this page says “our team.” But it might as well say “our family.”
At GER Loftin, we’ve been together for quite a while. Our team offers more than 85 years of combined experience in financial planning and investment management.
We’re deeply knowledgeable and disciplined.
And we’re a family. Our clients understand. Probably because we treat them like family. Many of our clients have been with us for 25 years or more.
We specialize in developing custom, personalized financial plans for each individual client. We enjoy educating our clients about personal finance and helping them pursue retirement having focused their other life goals.
Every member of our team understands that the client always comes first.
James Loftin
Chief Executive Officer, Co-Founder
As the Chief Executive Officer at GERLOFTIN Wealth Advisors, James Loftin works with individuals, families and business owners and specializes in wealth accumulation, investment management, asset protection and retirement planning.
George E. Rall, Jr.
President, Co-Founder
George E. Rall, Jr., RFC® partnered with James Loftin, CFP® and together formed GERLOFTIN Wealth Advisors, LLC in 2010. George has over 30 years of experience in the field of personal finance and investments.
David A. Harvey
Financial Advisor
Captain David Harvey was brought on-board in February 2020 and he assists James and George with investment research & analysis, and trading strategies at the firm’s trading department. Mr. Harvey began his career with NASA on the...
Keir Pienaar
Financial Advisor
Keir is a Financial Advisor at GER LOFTIN who joined the team in May of 2019...
Cindy Scheffler
Practice Manager
Cindy Scheffler has been working in the financial services industry since 2004. As a graduate of Salisbury University, Cindy holds a bachelor’s degree in finance and marketing. Before joining GER LOFTIN, Cindy was the Branch...
Duncan Yob
Comptroller and Client Services Liaison
Duncan joined GER Loftin Wealth Advisors LLC in 2012, bringing with her over twenty-five years of corporate experience in finance, operations and senior management. As Comptroller, she is responsible for overseeing the daily accounting...
Jack Metzger
Portfolio Analyst
Lori Loftin
Marketing Director
Lori Loftin is the client services manager at GERLOFTIN Wealth Advisors. She serves as a liaison between the company and its valued clients. She provides administrative support to the financial advisors and assists with marketing. Lori...